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Tissot sets Japanese launch for Lee Dong Wook special-edition watch

The PRX model carries a miniature version of the actor’s Wookdong character on its seconds hand and is priced at ¥77,000 including tax.

By Mei Ling Tan

Illustration of a wristwatch with a white dial and pink hour markers
Photo: Notebookcheck

A Tissot collaboration with South Korean actor Lee Dong Wook is scheduled to reach two Japanese boutiques on 14 November. Swatch Group Japan confirmed that the Ginza and Hankyu Umeda stores will launch the watch before its wider release in Japan on 27 November.

Named the PRX Lee Dong Wook Special Edition, the model features Wookdong, a white cartoon lion representing the actor’s alter ego. A miniature lion rides on the seconds hand, while another depiction is engraved into the caseback. Pink Super-LumiNova illuminates the hands and hour markers against a lacquered white dial.

The steel case is 35 mm across, with a thickness of 9.6 mm. Its specifications include quartz movement of Swiss origin, sapphire crystal and water resistance rated at 100 m. A date display and battery end-of-life indicator are also included. Buyers receive a steel bracelet plus an interchangeable rubber strap in white with pink detailing.

In Japan, the tax-inclusive price is ¥77,000. The UK listing on Tissot’s website shows a £375 price but marks the model as unavailable. The collaboration also commemorates the actor’s birthday on 6 November.

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