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Nebuly raises $21 million to track business returns from AI

Planven led the Series A round, with the Turin-based company planning to expand its sales operations in the US and Europe.

By Mei Ling Tan

Illustration of an analytics dashboard displaying AI activity and business performance metrics
Photo: TNW (Financial Times)

Nebuly has secured $21 million in Series A funding to develop its software for measuring the business value of artificial intelligence. Planven led the investment in the Turin-based company, which plans to grow its sales and go-to-market teams across the US and Europe.

Other investors included Exor Ventures, Tenacity Capital, TGVG Capital, Fastweb+Vodafone and CDP Venture Capital’s AI and Digital Transition funds. Nebuly also plans to put the capital toward further development of its platform.

The company says its software connects activity by AI agents with business outcomes, bringing together information from employee tools and customer-facing assistants. For employee applications, it measures time savings, added capacity and tasks that AI enables staff to undertake. For customer assistants, it monitors AI-influenced revenue, potential customer departures and opportunities for additional sales.

Finance teams can review and change the assumptions used in those calculations. The platform supports custom-built agents as well as assistants using Claude, ChatGPT and Microsoft Copilot, and can operate on customers’ infrastructure or private clouds. Customers include Oura, Iveco Group, Fastweb+Vodafone, CNH and Zeiss.

CEO Francesco Signorato co-founded Nebuly with Julien Roux and Diego Fiori in 2022. The business began with analytics on how people use large language models, then broadened its focus to assessing AI’s contribution to business results.

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