Whoop launches social network built around wearable fitness data
Whoop Humans lets members follow friends and family, while giving users control over which activities and achievements they share.
Whoop has launched Whoop Humans, a social network within its app where members can post fitness information recorded by the company's wearable trackers. The service supports sharing activity, sleep, strain and recovery data, alongside comments and reactions.
The company says requiring wearable-generated data distinguishes the network from conventional text-based platforms, which it says increasingly contain artificial content. CEO Will Ahmed presented the service as a way to make online interactions verifiably human.
Users can follow relatives and friends directly, adding a different way to connect beyond Whoop's existing Teams feature, which offers groups and leaderboards. Whoop envisions members using the network to acknowledge fitness milestones or suggest that someone rest when their recovery reading is low.
A feature called Moments also allows members to share workout photos or keep them private. Wearing a tracker does not automatically make its data public: users can select the workout categories and achievements that appear on the network and change their sharing settings at any time.
